Zero to CEO: How to increase ROI using SMS and email marketing with Jason K Williamson

In this episode of Zero to CEO I talk to eCommerce Marketing Expert Jason K Williamson about how to increase ROI with SMS and email marketing. He discusses the best strategies in 2022 for getting customers to return to your Shopify storefront. We also talk about how combining email and SMS marketing can skyrocket your […]

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Zero to CEO: How to hire the best talent for your business with Sue MacArthur

In this episode of Zero to CEO I speak with President of Strategic Talent Management Sue MacArthur about how to hire the best talent for your business. The recurring theme Sue hears from employees leaving their jobs is “I just couldn’t go back there”. We discuss why no one wants to work for you and […]

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Zero to CEO: The future of interviewing with Sean Fahey

In this episode of Zero to CEO I speak to Founder and CEO of VidCruiter Sean Fahey about future of interviewing. Sean is the Founder and CEO of VidCruiter, one of the fastest-growing remote recruitment platforms in the world, helping companies attract and hire better talent. 75,000+ recruiters use VidCruiter to modernize their hiring. We […]

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Zero to CEO: How to massively grow your products brand with Michael Theodor

In this episode of Zero to CEO I speak to multi-award winner Michael Theodor about how to massively grow an organic or natural products brand and the industry itself. Michael discusses his involvement in the ‘60s-’70s counterculture as well as being at the forefront of the CDN organic & health channel industry. At one point […]

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Zero to CEO: How to remove yourself from the operations of your business with Gabriel Galvez

In this episode of Zero to CEO I speak to Entrepreneur and M&A expert Gabriel Galvez about how to remove yourself from the operations of your business. We discuss how Gabriel went from a startup entrepreneurship background into private equity markets. Gabriel runs CAPTARGET, which provides deal origination to private equity groups, corporate buyers, and sell-side […]

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Zero to CEO: How to validate your idea and scale it fast with Karl Hughes

In today’s episode of Zero to CEO I speak with technical marketing content expert Karl Hughes of Draft.dev about how to validate your idea and scale it fast. In this episode, Karl will talk about the techniques in identifying the ideas to work on to scale your business. How to create effective marketing content and […]

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Zero to CEO: How to build trust with customers with Nik Mijic

In this episode of Zero to CEO I speak with Founder and CEO of Matik, Nik Mijic about how to build trust with customers. Building trust with customers is critical especially when the current economic climate makes it even more challenging to retain customers. Hear how you can tackle this problem by leveraging data to […]

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