Startup Essentials:

Previously a workshop at the University of Pennsylvania's Wharton school.

After writing Strap on your Boots, I was approached by PhD students from the University of Pennsylvania's Wharton school of business to create a workshop and teach it as a guest lecturer for their entrepreneurship program. After teaching the workshop for several semesters and seeing the entrepreneurs succeed using my methods I expanded this course for any entrepreneur to take on Udemy.

Proven methodologies from successful startups

Real-world case studies and examples

Step-by-step implementation guides

Access to exclusive resources and templates

ENROLL IN THE COURSE ON UDEMY:

Udemy

WHAT YOU'LL LEARN:

How to validate your idea

How to figure out your target market

How to use data to drive your decisions

How to choose your cofounders & team

What to look for in mentors or advisors

The legal documentation you will need

How to build a Minimum Viable Product

How to have a successful Beta Launch

How and why you should use Analytics

How to craft a story to pitch investors

How to monetize your platform

How to choose and seek out investors

How to scale your company

How to drive user engagement

What Students Say

Real feedback from course participants

"Jason's course gave me the practical tools I needed to launch my startup. The methodologies are clear, actionable, and based on real experience."

Sarah Chen Founder, TechStart

"Having taken this course at Wharton, I can say the online version captures all the valuable insights. Jason's teaching style makes complex concepts accessible."

Michael Rodriguez MBA Student, Wharton

"This course saved me thousands of dollars in mistakes. Jason's strategies are battle-tested and immediately applicable to any startup."

David Kim Entrepreneur

Ready to Start Your Entrepreneurial Journey?

Join thousands of students who have transformed their ideas into successful businesses

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Startup Essentials